The Social Media Intelligence Blog

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The Social Listening Blog


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15  Product Trend Questions Social Listening Can Answer

By Derek Franks  •  June 28, 2021

One of the top questions we get asked about our social listening platform is: “how can we use this data?” Well, one of the biggest, top-secret ways to use social listening is for predictive analytics.


Believe it or not, social data shouldn’t just focus on performance and past data. Instead, you can actually use social insights to look into the future! 🔮


Our best guess is that 99% of social analytics users aren’t using social data in this...

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Topics: social media data, social listening, social listening tools, social listening data, social media analytics, how to use social listening, consumer trends, predictive analysis

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