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Consumer Experiences in a Pandemic World: What Brands Need to Know

By Derek Franks  •  October 26, 2020


Like it or not, 2020 changed consumers. Possibly for good. The sooner you accept it and adapt, the better.

 

The pandemic upended normal life and crushed supply chains, presenting new and often unwelcome obstacles for businesses everywhere. No where else was this more felt than in retail, shopping and Ecommerce.

 

These anxious times make it incredibly difficult to predict how consumers have changed or will change their behaviors. It’s opened...

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Topics: retail, advertising, branding, social media data, social listening, consumer research, social listening tools, social listening data, social media analytics, consumer trends, online shopping, brand strategy, ecommerce, customer experience


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