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The Social Media Intelligence Blog

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The Social Listening Blog

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7 easy ways to build better connections on social media

By Derek Franks  •  June 8, 2017


 

Conversations. That’s what drives brands in today’s always-on world.

Successful marketing and advertising is about building an ongoing relationship with people, reaching them where they are hanging out online. It’s a two-way street now. The best brands keep an open dialogue with consumers. They provide them with relevant, interesting and entertaining information on a consistent basis.

Perhaps there’s no better place to do this than on...

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Topics: social media, social media monitoring, social media listening, advertising, social media strategy, community management


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