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The Social Media Intelligence Blog

Insights on social media intelligence, marketing, and consumer insight

The Social Media Intelligence Blog

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Learning banking behaviors through social media listening

By Tiffany Tran  •  December 20, 2016


Social media has changed the landscape of banking significantly within the last decade. This topic is obviously not something brand new to the industry.  It is safe to say that most of the industry understands what social media tools could potentially do for its business.

In general, what banks know about social media listening tools are typically true across the field. The banking industry can improve the way it detects and handles crisis'...

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Topics: social media listening, banking


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