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The Social Media Intelligence Blog

Insights on social media intelligence, marketing, and consumer insight

The Social Media Intelligence Blog

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Megan Owara


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Using Social Listening Data to Predict the 2017 Oscars

By Megan Owara  •  February 24, 2017


With Hollywood's biggest night of the year finally here, you may be wondering who has the competitive edge going into Sunday night's Academy Awards.  Is there a way to data to predict the Oscars?

Social listening data can be a great way to gather industry and user-generated opinions on Hollywood's biggest award show of the year.  To select our picks, we used the universe post volume and positive sentiment from Infegy Atlas to score each movie,...

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Topics: entertainment, oscars


Infegy Turns 10!

By Megan Owara  •  February 19, 2017


10 years ago today Infegy was officially founded, and began offering social intelligence software clients could use to better understand their ideal consumers. Infegy has been collecting an immense volume data ever since.
 
Since our first day 10 years ago we've made some big strides in improving our social listening platform, Infegy Atlas. Some fun facts on scaling our system with the immense growth in social data available today include:
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Topics: anniversary


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